My Publishing Aims
Before an author or organisation decides whether or not to go ahead and invest in the publication of their book, we believe it is vitally important for them to be clear about what they are hoping to achieve by publishing their book. The costs will of course vary hugely, depending on what sort of book you want, and unless your budget is limitless you will need to consider what you have in mind and who the book is for.
We always advise that before you consider spending your own money you explore the possibility, if appropriate, of finding a publisher for your book who will fund its production, then market and sell it for you. This can be a soul destroying exercise and you may well end up concluding that self-publishing is the best option for you, but if you think your book may have a wider market than just friends and family, do try first.